Global Pet Expo: A Huge Success

I just experienced my first Global Pet Expo in Orlando, Fla., and I must say that it was amazing! The excitement in the industry is truly palatable and I left feeling energized and more passionate than ever about the role pet products play in our lives. As a representative of Sergeant’s Pet Care Products, I want to share some of the products that were unveiled at the show. I’m sure that these will make all of you passionate pet parents out there excited!

Health and Well Being

SENTRY Clean Up Ultra+Pheromones Stain+Odor Remover

SENTRY Clean Up was developed for dog owners who demand professional-grade stain and odor removal. This lavender-scented formula with extra enzymes rapidly removes urine, vomit, blood and feces and contains pheromones. Pheromone technology is proven to modify behavior such as inappropriate marking.

An exclusive stainBUSTER Brush-on-Bottom design can be used as a separate hand-held brush or attached to the bottle and helps remove stains in just 10 minutes. Available at pet specialty retailers, the 32-ounce product is also offered without a brush in a 60-ounce size.

vetscriptionsSergeant’s Vetscription Joint-Eze Advanced

According to the Arthritis Foundation, arthritis affects one in every five adult dogs in the U.S. Sergeant’s Vetscription Joint-Eze Advanced is a maximum five-in-one joint care supplement that mirrors trends in human health supplements and contains the following ingredients that target joint care:

  • Glucosamine HCL to support joint health
  • Chondroitin sulfate, an important structural component of cartilage
  • Poultry cartilage, which naturally contains glycosaminoglycans
  • Methylsulfonylmethane (MSM) to help maintain healthy fluid pressure of soft tissue
  • Hyaluronic acid, a major component in synovial fluid that has been found to increase the viscosity of the fluid

Sergeant’s Vetscription Joint-Eze Advanced provides maximum relief for severe joint issues and senior dogs and is available at grocery, drug and mass retailers.

Fur So Fresh

Fur So Fresh Shampoos are specifically formulated for pets’ unique grooming needs. The new easy-grip bottles are designed with a flip-cap top to maximize ease of use and eye-catching graphics reflect each formula’s unique benefits, features and characteristics. Available June 2014, the seven Fur So Fresh Shampoo options include:

  • Oatmeal Dog Shampoo
  • Medicated Dog Shampoo
  • Whiff Odor Control Dog Shampoo
  • Hi-White Dog Shampoo
  • All Purpose Dog Shampoo
  • Puppy Shampoo
  • All Purpose Cat Shampoo

photo(3)Flea and Tick

PetArmor Plus

PetArmor Plus IGR contains fipronil, the No. 1 veterinarian-recommended active ingredient used in FRONTLINE® brand products*. The product also contains Novaluron, an Insect Growth Regulator (IGR) that kills flea eggs and stops the reinfestation cycle.

Available at grocery, mass and drug retailers, PetArmor Plus IGR kills adult fleas, ticks, flea eggs and chewing lice and costs less than FRONTLINE® Plus*.

FastCaps (nitenpyram)

FastCaps (nitenpyram) is the only fast-acting and effective oral medication for the treatment of flea infestations available at grocery, mass and drug retailers. Containing nitenpyram, the same veterinarian-recommended active ingredient found in Capstar® (nitenpyram), FastCaps begins working in 30 minutes to kill adult fleas on your pet**.

Oral tablets provide protection that can’t rub or wash off. FastCaps for dogs and cats is available this spring at grocery, mass and drug retailers.


Barkery Americana

Inspired by flavors from regions throughout the U.S., the new line of Barkery Americana treats was developed to offer dogs a “hometown feel” to treating. Designed with healthful benefits including omega fatty acids, Barkery Americana’s long-lasting chews, sizzling strips and sandwich-style treats follow trends in human food and pays homage to the following states:

  • Florida: Cheeseburger sandwich-style soft and chewy treats
  • Georgia: Peanut Butter long-lasting chews
  • North Carolina: Chicken & Sweet Potato sizzling strips
  • Ozarks: Turkey & Bacon sizzling strips
  • Philadelphia: Bacon long-lasting chews
  • Wisconsin: Grilled Cheese & Bacon sandwich-style soft and chewy treats

Barkery Americana is available at grocery, mass and drug retailers nationwide.

Pūr Luv Delectabits

Pūr Luv Delectabits are the perfect way to show your feline friend just how much you care. These delectably crunchy heart-shaped treats are made from the highest-quality natural ingredients with irresistible flavors you can feel good about giving your cat.

Made in the U.S.A. and available at pet specialty retail locations, Delectabits treats are ideal for cats of all ages and available in three delectable flavors: Chicken Liver, Savory Shrimp and Savory Fish.

If you’re still at GPE and want to stop by our booth #2601, please do so. We will be here! 

*PetArmor® Plus IGR is not manufactured or distributed by Merial. FRONTLINE® is a registered trademark of Merial. FRONTLINE® PLUS for dogs contains Fipronil 9.8% and Methoprene 8.8%. PetArmor Plus IGR for dogs contains Fipronil 9.8% and Novaluron 20%. FRONTLINE® brand products may contain additional active ingredients. Pricing comparison based on retail price survey of FRONTLINE® PLUS and MSRP of PetArmor Plus IGR. Data on file.

**Capstar is a registered trademark of Novartis.

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